Towering light art

The top of the Salesforce Tower in San Francisco now offers a brilliant light show: An artist is using it as a projection surface for a unique light art installation.

Salesforce Tower is the tallest building in San Francisco and now a landmark of light art as well thanks to artist Jim Campbell, who has created the six-story “Day for Night” light installation on the building’s crown. The artwork is a visual diary filled with impressions provided by cameras set up around the city. The projections are made possible with the use of flat-lens emitters from our subsidiary LED Engin. They are especially long-lasting and offer a wide range of brilliant colors.